By The Malketeer Reinhold Messner never carried oxygen. He carried conviction. He didn’t just climb mountains — he changed how the world thinks about climbing them. The Italian mountaineer from South Tyrol is credited with redefining high-altitude mountaineering. No bottled oxygen. No fixed ropes. No giant teams hauling ladders and
The Asian Federation of Advertising Associations (AFAA), at the 34th edition of the AdAsia Congress held recently in Beijing, conferred the prestigious AFAA Honorary Life Member Award on Bharat Avalani, recognising his outstanding contribution to the advertising and marketing communications industry across Asia. This accolade is reserved for individuals who
Publicis Groupe has entered into a definitive agreement to acquire HEPMIL Media Group, South East Asia’s preeminent influencer agency. HEPMIL serves over 450 brands through its relationships with over 3,000 high-value creators, with a total creator reach of over 1 billion in six Southeast Asian markets. Founded in 2015 in Singapore, the
WPP has unveiled WPP Open Pro, a new edition of its AI marketing platform designed to empower brands of all sizes to plan, create and publish campaigns independently. The launch marks a significant step in expanding WPP’s AI-driven capabilities and democratising access to its marketing technology across the global advertising
We Are Social, the socially-led creative agency, has released a new sports report, Winning Fans & Feeds in APAC, to help sponsors, rights-holders, marketers and broadcasters in the region understand the cultural trends driving the evolution of sport and fandom. In 2026, multiple major sporting events will take place locally and
By The Malketeer In an age where digital con jobs are getting smarter than your phone, CelcomDigi, Meta, and the Ministry of Communications are betting on something even smarter — Malaysia’s young creators. Last week, a fresh cohort of 35 changemakers kicked off training under the Online Safety IRL: Scam
By The Malketeer If you ever needed proof that AI isn’t just a productivity engine but a psychological presence in modern life, read on. OpenAI has revealed that about 0.07% of weekly ChatGPT users may show signs of manic, psychotic, or suicidal ideation, with 0.15% demonstrating more explicit risk factors.
Cathay today launched ‘Slowly Explore, Fully Inspired’, a short video produced by acclaimed Thai filmmaker Chayanop Boonprakob (Moo), highlighting the surprising parallels between art and travel. This latest milestone is part of Cathay’s three-year partnership with the West Kowloon Cultural District Authority (WKCDA) to inspire travellers and promote Hong Kong
VML Hong Kong today announced the successful launch of “Just Like You,” a transformative regional campaign for Triumph, one of the world’s largest intimate apparel companies. Rolling out across Asia-Pacific (APAC), the campaign invites modern women to rediscover and embrace their authentic selves, asserting that true beauty originates from within.
The faux pas by RTM during the live broadcast of the 47th ASEAN Summit in Malaysia involved significant misidentifications of regional leaders from Indonesia, Singapore, and Thailand. Specifically, RTM mistakenly referred to Indonesia’s President Prabowo Subianto as Joko Widodo (the former Indonesian president), misnamed Singapore’s Prime Minister Lawrence Wong as
