Pushing creative boundaries, boutique agency Muma Malaysia turns the tables on traditional art-making with The Art of Undoing, a unique project that proves erasing can be just as creative as drawing itself. The Art of Undoing marks Muma’s latest experimental art installation, created in collaboration with stationery retailer CzipLee. The project
Naga DDB Tribal has been named Agency of the Year 2025 at the Kancil Awards, reaffirming its position as one of Malaysia’s most enduring and culturally impactful creative agencies. The agency secured multiple wins across a diverse slate of clients — Ayam Brand, Astro, CelcomDigi, and KFC — underscoring its
The media industry has reached a critical turning point. Agencies do not need more tools. They need intelligence. Over the last decade, countless dashboards, platforms and add on systems have entered the market. Instead of simplifying work, they have added more layers, more logins and more operational clutter. The result
sooka, Malaysia’s leading streaming service, concluded the sooka Gilerrr Streaming Challenge where 273 participants gathered for a full day of entertainment and competitive challenges all while streaming sooka LIVE. The event not only achieved recognition from the Malaysia Book of Records for having the Most Participants in a Streaming Multitasking
By Mark Tungate The Paris production company founder describes how forging close relationships with clients and creatives helps her elevate luxury brands. Luxury brands occasionally work with big, traditional agencies. But they are also naturally attracted to a more boutique approach, infused as they are with craft, precision and refinement. In
As pioneers in their respective industries, tiket.com and MOVA today announced a mutually beneficial partnership and the integration of mobility services. This collaboration is driven by a shared vision and strategy to be at the forefront of innovative travel services, not only expanding transportation options but also encouraging the adoption
There’s a moment in Etiqa’s latest brand film, Born here with you. Always here for you, where no one is selling anything. No policy. No premium breakdown. No “learn more” button screaming for attention. Just a Pakcik sliding a plate across the counter and saying, “Makan dulu, bayar kemudian.” (Eat
Malaysia’s electric vehicle story has been largely urban — sedans gliding silently through Bangsar traffic, compact SUVs posing in Mont Kiara basements, fast chargers popping up next to latte counters. Then iCaur turned up with a boxy, unapologetic off-road EV and basically said: What if an EV wasn’t just for
In our pockets we all carry a device that has upgraded its mind 16 (Android OS) or 18 times (Apple iOS) in the past 18 years. These same mobile devices contain applications from Open AI, or Google, or Anthropic, or xAI or some other frontier models which are improving themselves
For the last three years, artificial intelligence has felt like a warehouse rave funded by venture capital and powered by H100 chips. Loud. Relentless. Blinding. Every agency pitch, every CMO townhall, every conference panel had the same soundtrack: AI will save us, scale us, replace us, or turn us into
