It often arrives before breakfast. A WhatsApp forward. A screenshot with a red circle. A line in all caps: “PLEASE READ BEFORE THEY DELETE.” By the time you finish your coffee, the story has already moved—from family chat to Telegram to TikTok stitches to Facebook reposts. By noon, it is
Malaysia’s proposal to bar under-16s from social media as early as July is not just a child-safety story. For marketers, it is an early signal that the era of frictionless, anonymous reach is coming to an end. Deputy Communications Minister Teo Nie Ching has confirmed that the policy is now
Pos Malaysia Berhad, the national post and parcel service provider, ushers in Chinese New Year 2026 with the launch of the CNY 2026 Special Pack, celebrating the Year of the Horse — a symbol of strength, vitality and forward momentum in Chinese culture. The special pack reflects the spirit of
After more than three decades in global advertising and production, I could have chosen a quieter landing. Instead, I opened an art gallery. Art + Being, based in Damansara Heights, Kuala Lumpur, is not a pivot away from my past — it is the accumulation of it. My career began
An AI marketing agency does the marketing jobs, but it does them at the speed your customers actually live. It starts with buyers. It pulls in what you already have, website behaviour, search intent, CRM lists, store patterns, campaign history, and it looks for signals. Who is leaning in? What
For years, social media platforms have defended themselves with a familiar line: we don’t create the content; we merely host it. That argument may finally be wearing thin. This week’s landmark trial in California does not put TikTok dances, Instagram selfies, or YouTube videos in the dock. Instead, it puts
Monster Curry has officially arrived in Malaysia, opening at The Gardens Mall in KL. And when a brand calls itself “Monster,” you don’t expect a quiet soft launch. You expect a curry that walks in first, then the staff, then your appetite, then your diet resigns on the spot. This
There’s a question that keeps turning up in Malaysian marketing circles like a bad catered sandwich at a “strategy offsite”. Should the CMO attend the TVC shoot? Not the storyboard sign-off. Not the budget approval. Not the “please ensure legal is looped in” email. I mean actually turning up on
How the Sales and Marketing team of Resorts World Genting are stewarding the transformation of an iconic brand For six decades, Resorts World Genting (RWG) has stood as a beacon of ambition, perched 6,000 feet above sea level. What began in 1965 as a daring dream by our founder, the
By Ahmad Nazril, Executive Creative Director, Dentsu Creative Malaysia For many creatives, AI still triggers a familiar fear: the idea that a machine will eventually replace their job. That anxiety is not entirely unfounded, but it is also incomplete. The real shift is not about replacement, but coexistence. Not all
