UM, a global media agency network of IPG Mediabrands, today launched its new ‘Full Colour Media’ proposition and philosophy. Designed to revolutionise the way marketers build brands in the era of AI, Full Colour Media heralds a new set of behaviours, approach and products across UM’s global network – embedding
By The Malketeer The Man Behind Ogilvy’s Meteoric Rise Ogilvy is making bold and brilliant moves in Southeast Asia. The agency has promoted Kunal Jeswani to the newly created role of CEO for ASEAN, reinforcing its commitment to scaling creative excellence across the region. Jeswani is no stranger to big wins.
By The Malketeer Will the 4-Day Workweek Become the Gold Standard for A Balanced Life and A Thriving Workplace? Imagine a workweek where Mondays feel less dreadful, Fridays are even sweeter, and employees thrive with 50% more free time. This isn’t a utopian dream—it’s a reality for over 200 UK companies
Fernie Jasmine Abdul Ghani joins Fetch TV Australia as Chief Customer Officer. She served as Head of Group Strategic Communications & Marketing at Axiata, where she worked for 9 years. Prior to that she was at Maxis and Maybank. Fernie brings over 30 years of experience in APAC telecoms, financial services, and
Dentsu has appointed Uday Desai to drive the evolution of its creative business in his role as Managing Director, Creative, dentsu Malaysia. With over 20 years of experience in shaping brands across APAC, MENA, and India, Uday is an industry veteran with a laser-focus on people-centricity. He joins dentsu with
By The Malketeer Brian Lesser’s Vision: From Collection to Cohesion GroupM, the media investment giant under WPP, is making a transformative shake-up that signals a unified vision for the future. Under the leadership of Global CEO Brian Lesser, who rejoined the company last September, the organisation has abolished global CEO roles
Publicis Groupe has appointed Amit Sutha as CEO of its Malaysian operations. Sutha joins from McCann Worldgroup New York, where he served as president and global chief client officer, overseeing McCann Content Studios globally. He succeeds Neil Hudspeth, who left the position in September 2024. In his new role, Sutha
Universal McCann (UM), the global media agency network of IPG Mediabrands, has been appointed Media Agency of Record (AOR) for Spritzer, Malaysia’s leading bottled water manufacturer. UM’s remit will encompass all media duties including strategy, planning, buying, research, and data and analytics for Spritzer. The news comes following a competitive
By The Malketeer Ranganathan Somanathan Joins as Chief Global Growth Officer; Jaime Byrdak Elevated to CEO, North America Billups, the world’s largest independent out-of-home (OOH) agency, has unveiled a reinforced global leadership structure, marking a pivotal step in its phenomenal growth journey. With Ranganathan Somanathan stepping into the newly created
By The Malketeer Singapore-based public relations firm SW Strategies has announced the promotion of Danial Halim to the role of Regional PR Consultant. Based in Kuala Lumpur, Halim will now play a pivotal role in steering the firm’s strategic outreach across Southeast Asia’s dynamic and diverse markets. A Strategic Step
