By The Malketeer When a hundred women gathered in Singapore last week to watch The Final Copy of Ilon Specht, they weren’t just viewing a 17-minute documentary. They were stepping into a living lesson about the power of self-belief, cross-industry solidarity and the courage to claim one’s own voice. United
MBCS, the media-fuelled creative content practice within the IPG Mediabrands network, partnered with GWM Malaysia to celebrate Malaysia Day in honour of heritage, culminating in a Malaysia Book of Records milestone. The ‘Geng Wakil Malaysia’ campaign (loosely translated as Malaysian Representatives) is a vibrant celebration of unique Malaysian passions, each
Few people understand the passion of fandom like Roshan Bose, Chief Executive Officer of Living Minds. From introducing LaLiga to Malaysia to championing women’s football, Roshan has helped turn sports into a cultural ecosystem that extends far beyond the stadium — from the roar of the crowd to streetwear, sponsorships,
Our annual roundups of the Best CNY, Merdeka, and Raya TVCs have become a much-anticipated tradition, with reader participation growing from just a few hundred votes to over 5,000 in recent years. Unlike rankings that lean on YouTube views or media spend, our lists are purely shaped by reader preferences,
MBCS, the media-fueled creative content practice within the IPG Mediabrands network, collaborated with GWM Malaysia to prove the extraordinary capabilities of the Haval H6 HEV. The GWM HAVAL H6 HEV Fuel Endurance Ultimate Challenge campaign turned a routine car commercial into a live endurance stunt — showcasing the SUV’s ability
In its milestone 30th episode, The NexGen Show spotlights Shaheera Shahrein, a rising copywriter whose journey into advertising began in perhaps the most unusual of times — during the pandemic. “I was a fresh graduate with no portfolio, except for a website that I built as a fun hobby on
After a global stint in New York with McCann and Mediabrands, Amit Sutha returned to Malaysia to take the helm at Publicis Groupe, steering its next chapter of integration. Known for breaking down silos and embedding creativity across commerce, data, and media, Amit has cemented his belief that creativity isn’t
THE SHOUT GROUP/FCB SHOUT has officially been appointed the creative agency for Le Lumiere, a renowned diamond jewellery brand under the Tomei consolidated umbrella, following a competitive pitch for the brand’s relaunch campaign. Known for its meticulous design, exceptional quality and craftsmanship that captures light in every facet, Le Lumiere
CIMB is making its brand rallying cry, Kita Bagi Jadi, more than a slogan — it’s turning it into culture. Ahead of Malaysia’s National Day, the bank partnered with VML Malaysia to drop Bangun x Kita Bagi Jadi, a music-led campaign that pairs two unlikely icons: hip hop artist Aman
MBCS, the media-fueled creative content practice within the IPG Mediabrands network, has partnered with Pizza Hut Malaysia to launch ‘Ini Rumah Kita’, a nationwide art movement that spotlights the unity of being Malaysian, celebrating Malaysia’s 68th Independence Day. Ini Rumah Kita unites 68 artists from across Malaysia – from established
