Your Marketing IQ will skyrocket in 2 days!

By The Malketeer

The APPIES is a brain booster.

It’s not just an award show. It’s not just a conference.

It’s a two-day mental recharge—a strategic sabbatical for your marketing mind.

You watch work that moved markets, rewired culture, or defied category norms.

You hear campaigns explained.

You take notes not because you have to, but because you need to.

And somewhere between the first coffee and the final applause, something in you shifts.

You start to remember:

Why you got into this game. What great marketing really looks like.

Not a Break from Work, but a Return to Purpose.

Let’s face it: the day-to-day of marketing can feel like survival.

Endless decks. Shifting briefs. KPI chases. Crisis control.

The APPIES gives you space to breathe.

But more importantly, it gives you clarity.

When you see a presenter unpack how they turned a legacy brand into a Gen Z magnet, or how a public service campaign used humour to change dangerous behaviour, you’re not just entertained.

You’re energised.

You’re reminded that marketing is not about noise: it’s about nuance.

As Aaron Teoh, Group Strategy Director at a top agency, shared after last year’s event, “The APPIES gave me more usable inspiration in two days than I’ve picked up in six months. My notebook is now my war plan.”

Why the Magic Lies in the Middle Moments

The brilliance of The APPIES isn’t just in the scheduled sessions.

It’s in the moments in-between.

The hallway conversations with someone who just judged your favourite campaign.
The lunchtime debates about whether that viral ad was genius or just lucky.
The shared laughs when a presenter recovers from a tech glitch with wit and grace.

It’s a gathering of people who care deeply about the craft.

You leave with more than notes. You leave with new standards.

Come for the Cases. Stay for the Shift.

Some come to The APPIES for the learnings.

Others come for the inspiration.

But everyone leaves with something even more valuable: a reset perspective.

It’s a chance to zoom out from your brand and zoom into the bigger picture.

A reminder that beneath the metrics and media plans, we’re in the business of meaning. Of ideas that resonate. Of marketing that moves people.

Join us for The APPIES Malaysia on July 9 & 10. Call Ruby at 03-7726 2588.