
From MRT to Runway: How Media Prima Turned a Train Ride into a Branded Raya Experience
In an era where audiences crave experiences rather than just advertisements, Media Prima continues to demonstrate how creativity, culture and

In an era where audiences crave experiences rather than just advertisements, Media Prima continues to demonstrate how creativity, culture and

Chinese New Year is more than a festive date—it is an emotional season rooted in homecoming, togetherness and shared rituals.

A Unified Frontier for Targeted Advertising in Malaysia Media Prima Berhad, Malaysia’s leading fully-integrated media group, today announced a landmark

For a media industry long defined by shrinking ad budgets, platform disruption, and restless audiences, Media Prima Bhd’s latest results

While the industry debates the death of linear media, Media Prima is doing something far less dramatic — and far
In a world where consumers move fluidly across platforms, Media Prima Omnia is proud to partner with brands that embrace

Media Prima Audio (MPA), home to Malaysia’s No. 1 radio station, is transforming the way it operates, not just through

The Malaysia Media Specialists Association has announced the launch of the 2026 Festival and Awards. The theme for this year

In the latest edition of the Network Diagnostics report from RECMA (Research Company Evaluating the Media Agency Industry), Omnicom Media,

Target Media Malaysia is a leading Digital Out-of-Home (DOOH) elevator media operator, connecting brands with mainstream urban consumers across Malaysia.

REV Media Group, Malaysia’s leading digital publisher today announced it is the first Malaysia publisher to launch DeeperDive, an industry-first

By Lee Min Keong Malaysia’s media sector will continue to face headwinds in 2026 as advertising expenditure (Adex) continues to

Omnicom Media Asia Pacific (OM APAC) has unveiled its 2026 Trends Report on the back of the recent Consumer Electronics

By Prof Harmandar Singh – Chairman, Malaysian Media Conference (MMC) 2025 Once upon a time, marketing was about mass. Mass

By Frankie D’Cruz The Malaysian Media Council (MMC) heads into its first annual general meeting on November 7 facing an
Home MEDIA 23 October 2025 Winnie Chen-Head is known for delivering transformative growth by blending strategic vision with operational precision.

In today’s world, the only currency that matters is attention. You can buy impressions and chase clicks, but none of

Following an overwhelming public response in 2025, Big Tree, Malaysia’s leading Out-of-Home (OOH) advertising solutions provider and a subsidiary of