By The Malketeer A fresh showdown is brewing in Malaysia’s creative rights arena, and it’s one the marketing and media industries can’t afford to ignore. As the Copyright (Collective Management Organisations or CMO) Guidelines 2025 gear up for enforcement next January, a growing rift has emerged between government regulators, established
By The Malketeer Over the weekend, Kuala Lumpur City Hall (DBKL) launched ‘Op Lens’, a coordinated enforcement sweep targeting unlicensed street photographers operating in the KLCC area. A total of 41 individuals were slapped with RM2,000 fines each for offering paid photo services in public spaces: roads, walkways, and pedestrian
By Syed Mohammed Idid b Syed Ahmad Idid, Deputy Chairman of the Public Relations Practitioners Society of Malaysia (PRactitioners) From a communications standpoint, the “Turun Anwar” Rally was not an unequivocal success for its organisers. Despite claims of up to 500,000 participants by some parties, official police estimates put the
According to new data from MyTelescope’s Global Media Agency Report (Jan–Jun 2025), the first half of the year has proven challenging for much of the media agency world — with search interest in most major networks on the decline. But amidst the downturn, two players stand out: IPG Mediabrands and
By The Malketeer It started with a Kiss Cam. But instead of drawing cheers, it triggered one of the most viral brand crises of the year. At a Coldplay concert in Boston’s Gillette Stadium on 16 July, the camera zoomed in on two concertgoers seated side by side—Andy Byron, the
By The Malketeer Malaysia’s Advertising Industry Finally Says No to Exploitative Pitches On July 15, 2025, the Media Specialists Association of Malaysia (MSA) launched its 2025 Media Pitch Guidelines—a landmark move to combat the long-standing exploitation of agencies during pitch processes. It’s more than a procedural update. It’s a turning
The Communications and Multimedia Content Forum of Malaysia (Content Forum) warmly welcomes the announcement by the Ministry of Communications on the establishment of the Malaysian Media Council (MMC) and congratulates all appointed members of its Founding Board. The formation of the MMC marks a significant milestone in Malaysia’s media landscape.
While daily life continues with relative normalcy for most residents of Los Angeles, social media platforms tell a far more chaotic — and often misleading — story. Online, days-old footage, AI-generated videos, and conspiracy theories are being circulated widely, creating a false narrative of a city engulfed in violence and
By The Malketeer After 20 years of collaboration, Paramount has formally ended its long-standing global media relationship with WPP Media, reports MediaWeek. On paper, the move is framed as a cost-saving decision. But read between the lines, and it’s clear this isn’t just a budgetary reshuffle. It’s a symptom—and perhaps
The NexGen Show is a weekly non-profit podcast series that helps propel young workers in the industry. Hosted by Malaysian advertising veteran Prof. Harmandar Singh, each episode highlights a rising talent in the marketing, media, and communications spaces. In Episode 18, fresh graduate Adam Ang shares his perspectives on the
