When a US$2 billion cheque clears quietly, it rarely stays quiet for long. This week, Prime Minister Datuk Seri Anwar Ibrahim confirmed that Google’s US$2 billion investment into Malaysia — first announced in May 2024 — is not only on track, but exceeding initial expectations. The project covers the development
For a media industry long defined by shrinking ad budgets, platform disruption, and restless audiences, Media Prima Bhd’s latest results land as a rare piece of good news — and a useful case study in how legacy media groups are recalibrating for relevance and resilience. Malaysia’s largest integrated media group
When a 21-year-old Grand Slam champion changes her kit sponsor, it is rarely just a wardrobe decision. It’s a signal. Japanese retail powerhouse Uniqlo has named Emma Raducanu as its newest Global Brand Ambassador, marking the end of her long association with Nike. The move places Britain’s 2021 US Open
For a man who built one of the world’s most disruptive fashion platforms while remaining almost invisible, Xu Yangtian — better known as Sky Xu — chose his moment carefully. His rare public appearance at the High-quality Development Conference in Guangdong was not merely ceremonial. It was strategic signalling. In
Judging is finally completed and we are proud to announce winners of the 8th Malaysian CMO (Chief Marketing Officers) Awards 2025. The process was robust and evaluated following our strict criteria, with a panel of 19 reputable judges. The awards induction ceremony will be as follows: Behind every CMO is an awesome team.
Malaysia’s influencer economy has grown up. Now the taxman wants it to behave like an adult. A recent feature by CNA highlights mounting anxiety among local content creators following new guidelines from the Inland Revenue Board of Malaysia (LHDN). The directive is clear: declare all income including gifts, free stays,
Key hires underscore company’s ambitious growth trajectory and commitment to regional market leadership Broadsign, a global leader in Out-of-Home (OOH) and Retail Media advertising technology, today announced four key appointments across the Asia-Pacific region. The strategic hires – spanning Service Delivery, Account Management and Sales – reinforce the company’s commitment
Payment security is usually communicated in the language of encryption layers, tokenisation protocols and risk-based authentication. Necessary, yes. Memorable? Not quite. Now, Mastercard is attempting something markedly different across Southeast Asia — turning fraud prevention into a cast of wide-eyed cartoon creatures. Created in collaboration with Sticky Monster Lab and
In today’s saturated digital landscape, brands across the Asia-Pacific region, particularly in Malaysia, are persistently seeking innovative ways to cultivate customer engagement that transcends mere interaction to foster lasting loyalty. Gamification, the application of game mechanics and incentives in non-game contexts, has emerged as a powerful strategy that transforms marketing
At £2.60 (RM13.70) a bar, a family-sized Cadbury Dairy Milk Oreo now comes with its own security detail. According to a recent BBC report, some UK supermarkets have begun locking chocolate bars in transparent anti-theft boxes. Not jewellery. Not baby formula. Not premium spirits. Chocolate. One London branch of Sainsbury’s
