Naga Welcomes Back a Returning Leader to Its Fold

by: Harvin Kaur

Naga today announced the appointment of Sharon Woodford as Business Director, welcoming back a familiar face whose breadth of agency and brand-side experience further strengthens the agency’s growing client leadership team.

A returning Nagarian, Sharon brings with her an impressive track record in leading some of Malaysia’s most recognised brands across the quick-service restaurant and insurance sectors.

Having worked on both the agency and client sides, she offers a strong commercial perspective and a deep understanding of the business context behind every brand challenge. This enables her to build partnerships that go beyond communications to deliver meaningful business outcomes.

Andrea Ma, General Manager of Naga DDB Tribal, said:

“There’s something incredibly meaningful about welcoming talent back to Naga. One of the strongest validations of our culture is when talented people leave, broaden their experience, and choose to return because they believe in our vision and want to help shape what’s next.

“We’re delighted to welcome Sharon home. Her commercial mindset, strategic thinking and ability to understand the broader business context make her an exceptional partner to both our clients and our teams.

“As we continue strengthening Naga’s position as one of the industry’s leading creative and strategic agencies, investing in experienced talent like Sharon is fundamental to delivering the business impact our clients expect from us, while building an agency where great people choose to stay, grow and return.”

Having spent the years since her first stint at Naga building and furthering her career across both agency and brand organisations, Sharon returns with a wealth of experience, new perspectives and a proven track record of driving growth.

That journey has refined her leadership style and reinforced her belief that the strongest client partnerships are built on trust, collaboration and shared ambition.

Sharon Woodford, Business Director of Naga DDB Tribal, said:

“Naga shaped a significant part of my career, and I was fortunate to work alongside some truly talented and passionate people. Coming back, there’s a lovely sense of familiarity, but also so much that feels new and fresh.

“I’ve had the chance to work in very different environments since I was last here, and I’m excited to bring some of that back with me into the work we do, the teams we grow and what we build together from here.”

Sharon’s appointment underscores Naga’s continued focus on reinforcing a united and passionate leadership team, forged with a clear intention to drive the growth agendas of both the agency and its clients.

By attracting leaders who combine proven expertise with a deep understanding of Naga’s culture, the agency remains resolute in strengthening its ability to deliver exceptional work, nurture its people and create lasting value for clients.

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