In an industry where agility and foresight are paramount, U Mobile Sdn Bhd has taken a bold step forward by appointing its founding director, Kenneth Chang, as Deputy Chief Executive Officer, effective 28 March 2025.
This strategic move signals the company’s commitment to innovation and adaptability as it prepares to position itself as a future licensed 5G network facilities provider.
With over 30 years of experience in the ICT and internet industry, Kenneth Chang has been a pivotal force in shaping U Mobile’s trajectory since its inception.
His contributions extend beyond boardroom strategies; he was instrumental in securing the company’s 3G licence, setting the foundation for U Mobile’s evolution into one of Malaysia’s most dynamic telecommunications providers.
As he steps into his new role, Chang will oversee key functions, including regulatory affairs, business strategy, communications, and sustainability.
Additionally, his leadership in strategic stakeholder management will be crucial as U Mobile traverses an increasingly complex business landscape.
Chang’s appointment comes at a critical juncture for U Mobile, as the industry shifts towards a 5G-driven future.
With the company poised to take on the role of a licensed 5G network facilities provider, his expertise will be invaluable in ensuring U Mobile remains at the forefront of Malaysia’s telecom evolution.
U Mobile CEO Wong Heang Tuck expressed confidence in Chang’s leadership, stating that his vast experience across multiple facets of the business will be instrumental in driving the next phase of growth.
Beyond U Mobile: A Legacy of Digital Transformation
Chang’s impact extends beyond his work at U Mobile.
As the founder and Executive Director of Web Commerce Communications Ltd and Qinetics Solutions Sdn Bhd, he has played a crucial role in shaping the digital landscape across the Asia Pacific region.
These ventures have been pioneers in internet services and enterprise solutions, reinforcing Chang’s reputation as a forward-thinking leader in the digital space.
U Mobile’s strategic appointment of a seasoned industry leader like Chang underscores a broader industry shift—one where experience, regulatory acumen, and a deep understanding of digital transformation are becoming key differentiators.
As telecommunications companies race to harness the potential of 5G, leadership with a firm grasp of both technology and business strategy will define the winners of this new era.
For marketers and industry players, this appointment highlights the increasing convergence of technology and consumer experience.
The rollout of 5G is not just about faster internet speeds; it will reshape digital engagement, customer experiences, and brand interactions in ways that will redefine marketing strategies across industries.
As U Mobile gears up for this transformation, the industry will be watching closely to see how Chang steers the company into its next phase of growth—one that promises to be as disruptive as it is exciting.
