Posted on by Nathalie Tay
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The NexGen Show Episode 13 Gets Real About What Makes A Good Copywriter
14 Apr
What is something you could do everyday and never get tired of it? Alyssa Mia Goh’s answer is simple.
“I want to be able to learn forever, and that’s what copywriting has allowed me to do. There’s always something new to learn, whether it’s about a brand or a type of target audience,” Mia shares.
Hosted by Malaysian advertising veteran Prof. Harmandar Singh from MARKETING Magazine, The NexGen Show is a weekly podcast featuring fresh voices in the advertising and media industry.
In Episode 13, up-and-coming copywriter Alyssa Mia Goh reflects on the guiding principles that shape her craft.
“I’m actually very introverted, but becoming a writer has changed my perspective on everything,” she confesses. “I’m a copywriter because I want to understand and connect with human beings, and learn about nuances that AI cannot replicate.”
Follow her journey with writing in the latest episode of The NexGen Show. New episodes every Sunday, 7PM on Spotify, Apple Podcasts, and YouTube.
