Posted on by Nathalie Tay
Subscribe to our Telegram channel for the latest updates in the marketing and advertising scene
Navin Manian propels to the top at Malaysian CMO Awards Discovery Edition
09 Apr
For Navin Manian, success is rooted in the power of numbers. Inspired by his mathematician father, he believes numbers tell stories that unlock creativity and bold decision-making.
With over 14 years in the telecommunications industry, Navin joined U Mobile in 2021 and became Chief Marketing Officer in 2022. He is best known for blending strategic insight with creative innovation, driving the brand’s transformation into a customer-first, award-winning telco.
Even before the commercial launch of 5G in Malaysia, Navin ensured U Mobile was ahead of the curve by introducing 5G-ready plans. His challenger mindset drives innovation across broadband and enterprise solutions, using data analytics to enhance customer engagement and brand relevance.
Under his stewardship, U Mobile has become Malaysia’s most awarded telco, winning accolades such as Effies Gold, multiple YouTube Ad of the Year awards, countless Kancils’, and international recognition at the London International Awards (LIA).
He has also led the charge on culturally resonant and human-centric campaigns such as Cara U, People Not Performance, and Special Olympics: Unbeatable Together which has allowed the brand to strengthen nationwide trust and outgrow their competition.
Navin’s marketing milestones will be celebrated at the Malaysian CMO Awards 2024 Discovery Edition on April 25 in a special Induction Ceremony at the exclusive Malaysian Petroleum Club, and joined by over 40 celebrated marketing leaders in Malaysia.
