We have turned 10 years old and what a journey it has been. This is the only event in Malaysia where Live Presentations meet Live Judging.
“We will celebrate all the winners at the APPIES Malaysia Awards Night on August 8 at the Eastin Hotel and reveal what level of metal they won. Best of Best Special Winners (Red) and Best Presenter under thirty and above thirty (Black) will also be announced then,” says Prof Harmandar Singh aka Ham, President of APPIES Malaysia.
After two full days of high-powered judging last week by more than 20 senior marketers and 143 stage presentations, the organisers of The APPIES Malaysia Marketing Campaigns Awards 2025 are pleased to announce all the deserving winners…
Gold/Silver/Bronze trophies and certs plus Merit certs winners in alphabetical order, by campaigns. Best of Best Special Winners and Best Presenter winners are decided from here.
| CAMPAIGN | BRAND | AGENCY / COMPANY | CAMPAIGN VIDEO |
| #HealingDiLangkawi | LANGKAWI 99 MAGICAL ISLANDS | CD Advertising | https://youtu.be/33r7kxpuuPw |
| #Sembur, Play, Slay | SAFI Shayla | MBCS | https://youtu.be/rHZ-b4FPEdU |
| A DIY CNY | MR.DIY | MR.DIY | https://youtu.be/aikm5kGQZoQ |
| Aiken Brightening illuminate CNY’s eCommerce sales | Aiken | PHD Media | https://youtu.be/vz8vw94Mv4c |
| Atlas Ecopod: World’s Slimmest Reverse Vending Machine | Atlas Vending | Ampersand Advisory | https://youtu.be/hh5trJSx5rM |
| Bawa Balik Yang ‘Itu’ | Farm Fresh | Edelman | https://youtu.be/o4kdt_G-7kY |
| Bekpes Hot Tawan Puncak Kinabalu | Hot FM | Media Prima Audio | https://youtu.be/hJphQy86sBU |
| Belonging: Turning old clothes into new hope | RHB Bank | THE SHOUT GROUP/FCB SHOUT | https://youtu.be/q4E8YAvh2f8 |
| CelcomDigi x SRG – Turning Disruption into Influence | CelcomDigi Berhad | ONE Team (M&C Saatchi + Naga DDB Tribal) | https://youtu.be/QqMBoa635dY |
| Cracking the Secret Language: Ketibas, Ketibus, Ketitam | Safi Hijabista Bodycare | MBCS | https://youtu.be/jyxWZV5uuOI |
| Dashing Bump-It! | Dashing | Mutiara Harrison (part of McCann Worldgroup) | https://youtu.be/Oe3AG3GbP5c |
| Dashing x Tottenham Hotspur — From London with Locker Room | Dashing | Mutiara Harrison (part of McCann Worldgroup) | https://youtu.be/eL2zkS1I_n8 |
| Dreams to the Heart of Sabahans, The Dreamer | CelcomDigi | Posterscope Malaysia | https://youtu.be/fw29MV13BFU |
| Elmina City – Where Wellness Lives, and Content Leads the Way | Sime Darby Property | WPP Media | https://youtu.be/-vOnvbgK7UE |
| Enchanteur Luxe: The Scent of Music & Modern Expression | Enchanteur | Mutiara Harrison (part of McCann Worldgroup) | https://youtu.be/_BiGFlrvYkc |
| Experience Nature’s Oldest Skincare Secret | Spritzer | THE SHOUT GROUP/FCB SHOUT | https://youtu.be/GlX3DnZF-Ig |
| FOMO & Fizz create Malaysia’s #1 TV show in just 3 weeks | Calpis Soda | Ampersand Advisory | https://youtu.be/2PAx38rwRPA |
| Glow Like a Goddess: Aiken’s Radiant Take on Festive Beauty | Aiken | MBCS | https://youtu.be/wmwC9z7AzHk |
| Igniting national pride: Bersama Satu Suara | MR.DIY | THE SHOUT GROUP/FCB SHOUT | https://youtu.be/ob1zVwuqEQc |
| Jangan Scam Hatiku | Bank Negara Malaysia (BNM) | M+C Saatchi | https://youtu.be/pn6OPcejJ5Q |
| KFC Raya Meowriah: Making Raya Purr-fectly Inclusive | KFC Malaysia | Naga DDB Tribal | https://youtu.be/Ab8ETfvVswA |
| Malaysia’s first ever Senior Esports Team | Goodday | Ampersand Advisory | https://youtu.be/VrpWWdVAGUk |
| Multiply the Goodness with Tropicana Twister | Tropicana Twister | THE SHOUT GROUP/FCB SHOUT | https://youtu.be/ROshsQ2Z8G8 |
| Netflix’s Squid Game Returns to Malaysia for Season 2 | Netflix | Trapper Media Services | https://youtu.be/SARRqIcT5hE |
| Record Breaking Sales Growth, Goodday KidSTART | Goodday | Ampersand Advisory | https://youtu.be/cLR_-Tb1BQo |
| Right Time, Right User, Real Results | CelcomDigi Fibre | OMD Malaysia | https://youtu.be/l4h5wQ9F08w |
| Romano X Dashing X Enchanteur – Surprise Your Love, Scentfully | Romano, Dashing, Enchanteur | Mutiara Harrison (part of McCann Worldgroup) | https://youtu.be/Y30sezC1_OA |
| RWG CEO 2.0: Eva’s Back, And She Means Business | Resorts World Genting | Naga DDB Tribal | https://youtu.be/51wcoEwCfnU |
| SAFI’s Scholarship Sparked a Raya Revolution | Safi | MBCS | https://youtu.be/595y1b7pps4 |
| Stop That Dot: Empowerin g Women to Fight Breast Cancer | Homesoy | Ampersand Advisory | https://youtu.be/saci4REdkvQ |
| The “Ele-vating” Shower Experience that Transforms Bath Time | Carrie Junior | PHD Media | https://youtu.be/i7Gen4IENr4 |
| The Ekspres Campaign | KLIA Ekspres | BLWN | https://youtu.be/hOv1RKO6Ung |
| The Purrfect Scent? Just Ask the Cat. | Scentify & Enchanteur | Ogilvy Malaysia | https://youtu.be/-91mpj9c61o |
| The Real M Nasir | Wonda | Ampersand Advisory | https://youtu.be/lpzU5ZKCTsQ |
| The Ultimate Elevator Pitch gets 3.4 Million Views | Alliance Bank | Ampersand Advisory | https://youtu.be/WMdC7_9LXhI |
| Ultimate Elevator Pitch: 60 Seconds that reinvent the category | Alliance Bank | Ampersand Advisory | https://youtu.be/WMdC7_9LXhI |
| Unifi Device Fiesta | Unifi | GrowthOps Asia | https://youtu.be/aXTSvK3MxX4 |
| Where Drama Meets Dinner: Dapur Goodday Ramadan | Goodday | Ampersand Advisory | https://youtu.be/nW_whqiTlWU |
| Which Speedster Are You? | CelcomDigi | Kingdom Digital | https://youtu.be/o_TzruickMc |
| Winning Malay SMEs Through the Power of AI Pantun | CelcomDigi Enterprise | OMD Malaysia | https://youtu.be/xo8JMh4hczA |
Official Awards Presentation and Celebration Night:
Date: 8 August, 2025.
Venue: Grand Ballroom, Eastin Hotel.
Time: 6.00pm.
SPECIAL TROPHIES: As part of our 10th Anniversary, we will also announce APPIES Winners of the Decade on this night. These include Ad Agencies, Media Agencies and Marketers of the Decade, based on their accomplishments todate at APPIES Malaysia.
Table bookings are now open here.
Judging Days Picture Gallery: https://mccainpictures2025.passgallery.com/-appies/gallery
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