Have TikTok’s short videos killed Malaysian TVCs?
June 3, 2025
By The Malketeer It’s 8:00pm. The golden hour ruled by prime-time TVCs. But is your Gen Z customer still watching
By The Malketeer It’s 8:00pm. The golden hour ruled by prime-time TVCs. But is your Gen Z customer still watching
This year’s Malaysian Marketing Conference had me on the edge of my seat. We had been on a blistering run
By The Malketeer Malaysia’s marketers can ride the RM300 billion wave of regional integration, FDI and real estate revival When
Ampersand Advisory introduced CUT! – Malaysia’s premier horror short film competition designed to spotlight daring, original voices in genre storytelling.
Setel, wholly owned subsidiary of Petronas Dagangan Berhad, has named Izra Izzuddin as its new Chief Marketing Officer effective 28
In the fast-paced world of marketing and brand innovation, Izra Izzuddin stands out as a dynamic force. With an impressive
Ampersand Advisory, a leading consultagency known for its innovative approach that seamlessly integrates creative, media, PR and data, announced the
This season’s Chinese New Year fireworks were particularly loud and robust. Can we take that as a sign of business
By The Malketeer Industry Collaboration Key to VM2026 Success Tourism Malaysia’s bold vision for Visit Malaysia 2026 (VM2026) campaign has set
Target Media Malaysia is a leading Digital Out-of-Home (DOOH) elevator media operator, connecting brands with mainstream urban consumers across Malaysia.
REV Media Group, Malaysia’s leading digital publisher today announced it is the first Malaysia publisher to launch DeeperDive, an industry-first
By Lee Min Keong Malaysia’s media sector will continue to face headwinds in 2026 as advertising expenditure (Adex) continues to
Omnicom Media Asia Pacific (OM APAC) has unveiled its 2026 Trends Report on the back of the recent Consumer Electronics
By Prof Harmandar Singh – Chairman, Malaysian Media Conference (MMC) 2025 Once upon a time, marketing was about mass. Mass
By Frankie D’Cruz The Malaysian Media Council (MMC) heads into its first annual general meeting on November 7 facing an
Home MEDIA 23 October 2025 Winnie Chen-Head is known for delivering transformative growth by blending strategic vision with operational precision.
In today’s world, the only currency that matters is attention. You can buy impressions and chase clicks, but none of
Following an overwhelming public response in 2025, Big Tree, Malaysia’s leading Out-of-Home (OOH) advertising solutions provider and a subsidiary of
