The RM40,000 fine imposed on influencer Tang Sie Luk may look, at first glance, like a straightforward legal outcome. A viral video. Public outrage. A guilty plea. Sentence delivered. Case closed. But for brands, agencies and the influencer economy at large, this is not just a court story. It is
Reddit is the most misunderstood major platform in marketing. It does not reward glossy brand theatre. It rewards usefulness, evidence, and lived experience. That is why it quietly shapes what people buy, what they avoid, and who they trust. In Malaysia, Reddit is no longer a fringe habit. Similarweb ranked
By Lee Min Keong Malaysia’s media sector will continue to face headwinds in 2026 as advertising expenditure (Adex) continues to shrink. However, the silver lining is that the decline will likely not be as bad as last year’s drop. Kenanga Investment Bank said advertisement spending is expected to shrink 9.5%
It often arrives before breakfast. A WhatsApp forward. A screenshot with a red circle. A line in all caps: “PLEASE READ BEFORE THEY DELETE.” By the time you finish your coffee, the story has already moved—from family chat to Telegram to TikTok stitches to Facebook reposts. By noon, it is
Malaysia’s proposal to bar under-16s from social media as early as July is not just a child-safety story. For marketers, it is an early signal that the era of frictionless, anonymous reach is coming to an end. Deputy Communications Minister Teo Nie Ching has confirmed that the policy is now
Pos Malaysia Berhad, the national post and parcel service provider, ushers in Chinese New Year 2026 with the launch of the CNY 2026 Special Pack, celebrating the Year of the Horse — a symbol of strength, vitality and forward momentum in Chinese culture. The special pack reflects the spirit of
After more than three decades in global advertising and production, I could have chosen a quieter landing. Instead, I opened an art gallery. Art + Being, based in Damansara Heights, Kuala Lumpur, is not a pivot away from my past — it is the accumulation of it. My career began
An AI marketing agency does the marketing jobs, but it does them at the speed your customers actually live. It starts with buyers. It pulls in what you already have, website behaviour, search intent, CRM lists, store patterns, campaign history, and it looks for signals. Who is leaning in? What
For years, social media platforms have defended themselves with a familiar line: we don’t create the content; we merely host it. That argument may finally be wearing thin. This week’s landmark trial in California does not put TikTok dances, Instagram selfies, or YouTube videos in the dock. Instead, it puts
Monster Curry has officially arrived in Malaysia, opening at The Gardens Mall in KL. And when a brand calls itself “Monster,” you don’t expect a quiet soft launch. You expect a curry that walks in first, then the staff, then your appetite, then your diet resigns on the spot. This
