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Mastering Marketing 4.0 Mindset for the customers of tomorrow

Speaker
Anirban Ganguly
Start
August 24, 2023 8:30 am
End
August 24, 2023 5:30 pm
Address
Eastin Hotel Petaling Jaya, 13, Jalan 16/11, Pusat Dagang Seksyen 16, Seksyen 16, 46350 Petaling Jaya, Selangor   View map
Phone
+603-7726 2588
Email
[email protected]
Website
https://hams.top/mm2023

RM1,650.00

Over the last two decades, the disruption brought about by data and technology has created a wide chasm between marketing strategy and what really works in the marketplace.

Almost everything about how marketing is done today, including the very notion of a brand itself, will require a complete re-imagination.

Drawing inspiration from Prashant Kumar’s “Made in Future,” this workshop aims to challenge conventional wisdom, stimulate critical thinking, and equip participants with practical tools and techniques to enhance the effectiveness of marketing strategies.

By emphasizing pragmatic decision-making and resource optimization, attendees will learn how to amplify the impact of their marketing efforts.

Download Workshop PDF

APPROVED HRD CORP TRAINING PROGRAM NO 10001316902

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Status

Schedule

0830 AM REGISTRATION

0900 AM WELCOME & INTRODUCTION

09.30 AM DEFINING THE NEW MARKETPLACE

10.30 AM COFFEE BREAK

10:45 AM THE NEW CUSTOMER & MARKETING 4.0

1200 PM LUNCH

01.15 PM STORYTELLING & MARKETING 4.0

02.30 PM COFFEE BREAK

02.45 PM CASE STUDY

04:15 PM CASE PRESENTATIONS

05:30 PM Q&A

06:00 PM END OF WORKSHOP

WHO SHOULD ATTEND

  • C-Suite executives who have to advise and report to stakeholders on Go-To-Market Strategy, Product and Brand Development, Market Innovation
  • Marketers who want to up their game and win with a strategic road map for Marketing.
  • Strategy and Brand planners who want to polish their skills to seek smart solutions for the growth economy.
  • Mid to Senior level Marketing Communication executives at brand, creative, digital and media agencies.

Download Workshop PDF

APPROVED HRD CORP TRAINING PROGRAM NO 10001316902