The 7th Malaysian Media Conference (MMC) is an annual alumni of about 250 media pundits, industry specialists and key media decision-makers in the fields of media, marketing, branding and advertising across Malaysia. Amongst the speakers featured are thought leaders in their space from Malaysia, Singapore and South East Asia.
WHO SHOULD ATTEND?
This Conference is ideal and timely for all professionals working in Media, Marketing, Advertising, Newspapers, Television, Outdoor… in fact, every facet of marketing communications! But just to be sure:
Marketers and businesses looking to expand their use of social media and strengthen their company's ability to support and benefit from customer engagements. Media Planners, Media Buyers, Media Managers, Media Directors, Advertising CEOs, Advertising Account Management, Advertising Creatives, Brand Managers, Marketing Managers and Marketing Directors, Media professionals from Television, Radio, Newspapers, Magazines, Outdoor, Ambient, etc. It is also an excellent once-a-year opportunity to network with industry peers and prospects.
Matt Sutton - Monetizing the Social media opportunity - PDF >>
Andreas Vogiatzakis - Harnessing the rising Speed of Influence - Link >>
Ian McKee - What's the ROI of Social Media? - PDF >>
Andreas Vogiatzakis - Social Media the Age of Now - PDF>>
Emmanuel Allix - The Role of Technology in Mobile Advertising - PDF>>
"We are building towards a Web where the default is social." Facebook's Mark Zuckerberg
NEWS
One-on-One with Prashant Kumar on who's coming to the Social Media Party?
Prashant Kumar is CEO of Mediabrands, Malaysia (Universal McCann & Initiative) has been a leading champion of Integrated Communications planning across Asia-Pacific. At the very start of his career, he ended-up writing P&G’s first Digital Strategy in India and is probably the only Google-certified search expert among Media Agency CEOs. More >>
MMC 2010 Opening by Andreas Vogiatzakis: Influencing Influentials
What better way to start this year’s Malaysian Media Conference (MMC) on June 9 than to have Andreas Vogiatzakis, Managing Director of OMG Malaysia to set the stage for this year’s theme “Let’s Get Social”. His smile will say it all! More >>
Trying to demystify Social Media is a game in itself!
As a matter of definition, let me first clarify that Social Media is
An engagement with online communities via tools like Facebook, Twitter, Blogs, Twitter and the like. More >>
Malaysian Media Conference Interview: Monetizing Social Media opportunities
Matt Sutton is Managing Director of Aktiv Digital which is part of one of the largest independent global digital advertising networks and they have partnered many of the international leading media agencies working with most of the world’s biggest brands. More >>
Advertisers must get in the Game! By Matt Sutton - Managing Director, Aktiv Digital
It’s certainly no secret that online gaming is one huge phenomenon across Asia Pacific. If we look purely at the numbers, it’s clear that it’s one of, alongside social networking, the most engaging web activities in the region. More >>
Getting Social with MMC speaker join Robbie Hills of Rockyou
Robbie has worked on many sides of the digital fence. He will cover key issues that have been left answered by media specialists when talking to marketers with the theme: Have Media Specialists got Social right? More >>
Let's all get mobile with MMC speaker Christian Cadeo of Admob Asia Pacific
Christian is no stranger to mobile advertising working with AdMob, one of the world’s largest mobile advertising network, who recently published its quarterly Southeast Asian Mobile Metrics Report that provides industry statistics and mobile trend analysis... More >>
The proof is in the pudding when it comes to Social Media, says Ruben Eduardo Maislos
Excuse the obvious pun, but Ruben Eduardo Maislos is Founder & VP of Pudding Media and has been the driving force behind the company’s global expansion of operations... More >>
How's your social life?
Tempting as the title may sound, but brands these days need a serious health check on how they are doing, socially that is. We've always engaged in social media, known in unwired times as socialising. But doing social media badly is much worse than not doing social media at all. More >>
How Social can you get?
This year's Malaysian Media Conference (MMC) celebrates the theme Let's get Social! and promises to be a party atmosphere on June 9 when 11 top media stars will take the stage to discuss, laugh, get serious and comment about Social Media. Leading the pack is none other than Bob Borchers who was part of the team that developed the iPhone and is now a global mobile Guru! More >>
How to behave at a Social Media Party?
By nature, humans are social beings, and while social networks may have caused a revolution in communications, the core idea is the same. Social media has helped us better define our various networks, from professional to personal to specific interest groups, but the same old rules apply. More >>
iPhone and Innovation Guru for MMC greets you from Silicon Valley!
An evangelist of mobile, Bob Borchers is the speaker who has co-developed the most significant innovation of our times - the iPhone. With more than 30 patents to his name he is a respected Innovation and Creativity icon, a true pedigree from the world's most innovative company – Apple! More >>
Why are you not looking at Social Media when Big Malaysian Brands already are?
Did you know 60% of Malaysia’s top brands are using social networks like Facebook, YouTube and Twitter? AirAsia is tapping into the power of bloggers with its blog, “Just Plane Thoughts.” Twitter is catching on with brands like Astro, the biggest Malaysian bg brand on Twitter. More >>
What is your Social Etiquette score?
Yes, we are really starting to rock the party now! Social Media can mirror real relationships in many cases. Truth is, you would not do the same with face-to-face relationships. More >>
Let’s Talk Serious World-Class Innovation!
Biggest Media Party in Malaysia hosts iPhone Guru on June 9Social Media is about fun, sharing, discovering new friends, strutting your best and making a show of your brand or personality. That’s why... More >>
The Digital Conundrum of Supply and Demand
BY MATT SUTTON – MANAGING DIRECTOR, AKTIV DIGITALThe recent IAB Revenue Report is, as Jeff Seah of Starcom correctly points out, ‘’a significant step in the right direction for the interactive i... More >>
Malaysian Media Conference (MMC) 2010 Launches By Blowing Old Ideas To Bits!
The 7th Malaysian Media Conference is gearing up for June 9 at the Sime Darby Convention Centre in Bukit Kiara, Kuala Lumpur. This must-attend annual event draws the media, advertising and marketing communities across the region in a single power-packed day that serves both as a barometer and update to the regional marketing communications industry. More >>
iPhone Guru set to shine at 6th Malaysian Media Conference (MMC) on June 9!
The MMC is back this year and they are having the Senior Director of Worldwide Product Marketing for the Apple iPhone, Bob Borchers as their main draw this year. More >>
iPhone Guru arrives!
KUALA LUMPUR: Bob Borchers, co-created the most significant innovation of our times — the iPhone. With more than 30 patents to his name, he is a respected Innovation and Creativity icon, a true pedigree from the world's most innovative company — Apple! More >>
iPhone Guru set to shine at 6th Malaysian Media Conference (MMC) on June 9!
Bob Borchers, Senior Director of Worldwide Product Marketing for the Apple iPhone personifies innovation on MMC stage this year… More >>
MMC 2010 HIGHLIGHTS
MMC 2010 INTERVIEW 1
MMC 2010 INTERVIEW 2
Stay in tune with all the latest, join us. If you're going to tweet us hashtag #adoimagazine or share your comments with us @adoimagazine
Social media marketing is an engagement with online communities to generate exposure, opportunity and sales. Companies that intend to adopt social media marketing must develop a holistic engagement strategy rather than blindly jumping on the bandwagon, for wrong usage of social media could result in a critical backlash for your brand’s reputation.
What is the future for brands online and how can brands turn customers into evangelists? How can small companies use the power of social media to take on the biggest brands?
Companies that intend to adopt social media marketing must develop a holistic engagement strategy rather than blindly joining the trend; social media could result in a critical backlash for your brand’s reputation if deployed wrongly.
There is a race to look at the digital space as the new frontier in marketing. Everyone is looking at social media as the 'in place to be’ for marketing communication but the growth of the Internet shows that being first is not always an indicator of lucrative success.
