“We’ve been giving a pass to the new
media in the spirit of learning, but we’ve
come to our senses. We realise there is no
sustainable advantage in a complicated,
non-transparent, inefficient and fraudulent
media supply chain.”
Marc Pritchard - Global Chief Brand Officer, Procter & Gamble speaking at Cannes Lions 2017
“Without facts and principles, data is useless. Like how Facebook discovered 300,000 invisible Swedes!”
Bob Hofman, The Ad Contrarian.
"We have become a doom-laden profession, applying imminent death to almost everything we see, feel and touch for too long and its getting kind of embarrassing.”
Mark Ritson - Marketing Professor & columnist for Marketing Week
Jamshed has over 18 years of experience in the ‘Information Technology’ industry which spans areas like Product Management, Retail Marketing, Sales Management, Digital Marketing and Social Media Strategy. He holds a ‘Masters in Business Administration’ and ‘Bachelors Degree in Engineering’. As a part of the Asia Pacific and Japan Regional Sales and Marketing team, he currently heads the Digital and Social Media Strategy and execution for Intel.
Subhendu was formerly Managing Director of JWT Malaysia, and Head Of Integrated Strategy at McCann Singapore. He has almost 20 years of global experience in the business of Marketing Strategy and Communications. He is interested in supporting people and organisations transition into Digital Data Driven decision making for Marketing and Communications. He is deeply committed to inspire people to change behaviour on their everyday jobs. His method focuses on empowering people and organisations to use a wide variety of digital tools and techniques in the context of their own business problems, hands on. He is an award winning digital strategist who adapts as much to the people’s needs as he drives them to adapt to the Digital Data space.
In 1993, Terry was hired by Courts to spearhead its acceleration into the electrical retail market in Singapore, holding the posts of Buying Director from 1993 to 1997, Commercial Director from 1997 to 1998 and Deputy Managing Director from 1998 to 2000 before assuming the role of Managing Director in 2000. After the private equity-led buyout of Courts operations in Southeast Asia in 2007, Terry assumed the role of CEO for Courts in Asia and has since led a turnaround of its operations in Malaysia and entry into Indonesia. Terry is also a Senior Advisor to the Institute of Advertising, Singapore and is also the Regional Chair of the Southeast Asian chapter of the Young Presidents’Organisation (YPO), which is a not-forprofit, global network of young chief executives connected around the shared mission of becoming ‘Better Leaders through Education and Idea Exchange’. In 2013, he published a book on his personal and professional journey in retail titled ‘Why Not? The Story of a Retail Maverick and Courts’. Terry was conferred the award of Officer of the Most Excellent Order of the British Empire (OBE) by Her Majesty The Queen of England in June 2010.
As CEO at Reputation, he helms the premium strategy consulting firm that provides personal counsel to Asia’s most dynamic publicly listed companies. Having previously led worldclass advertising agencies – Bates across Asia; BBDO throughout Asia-Pacific; Lintas across Europe; Y&R and Wunderman across Asia-Pacific and promoted to lead Y&R throughout all of North America; and regional CEO of M&C Saatchi across Asia – Jacques has earned himself a reputation as one of Asia’s most experienced and awarded regional CEO in the communications industry.
Before helming IPG Mediabrands Malaysia, Bala was CEO of Carat Malaysia. He has been in advertising since 1991, starting off as a Media Research Assistant, and worked across a select few agency groups since then. He joined Aegis Media with Carat in 2006, but was soon offered the opportunity to lead Aegis Media sister company Posterscope Malaysia, to become the top OOH specialist in the country. In 2012, he came back to Carat as CEO. Bala has been in the industry for 24 years and won numerous awards including the MSA and Aegis Media Awards.
Sulin oversees brand, media, digital, social and customer insight for Maxis. Before Maxis, she spent 15+ years poking around advertising, marketing, media and the internet: the first 10 years as a brand planner for Leo Burnett, DDB and BBDO, and then 4+ years as resident troublemaker at DiGi Telecommunications – overseeing different portfolios in brand, ecommerce, and customer experience. In 2013, she took a year off to bartend, write miserable fiction, volunteer for San Franciscobased Kiva.org and finally, to create Think Things (www. thinkthings.co), marketing and media ideation cards that “help any small budget client think like a big ad agency”. She joined Maxis 3 years ago from Ogilvy & Mather Malaysia, where she was MD for both the advertising and digital divisions. These days she still teaches and writes a little, although not nearly as much as she’d like to.
Moots had the opportunity of many dynamic roles throughout my 18-year career which included corporate regulation, government strategy, media and entertainment as the founding member and frontman of south east asian rock band Pop shuvit as well as a radio announcer/station manager with Hitz fm and mix fm. In his years working with the media and entertainment industry, he have conceptualized and executed creative content for all the brands that he have worked with on multiple platforms specifically focused on Digital. He also worked directly with brands in south east asia in his capacity as an influencer and ambassador. Over the years, he have set up various enterprises with other local musicians for the sole purpose of providing music talent with an outlet to express themselves through music. This covers all aspects from recording in a professional studio to marketing their music on digital platforms and music distribution through retail and digital.
A seasoned marketer with over 20 years experience in Sales & Marketing spanning FMCG, Financial Services and now Education, Tim has worked with top brands at Nestle, Citibank and Standard Chartered and is now Vice President Marketing at Inti International University and College. Before Inti he was Head of Marketing at Standard Chartered Bank for five years.
Kim joined Star Media Group this year as chief marketing officer, with the mission of kick-starting dimsum.my. She has 20 years of experience in marketing, including 12 years in running leading media platforms. She is part of the core team which started 8TV, Malaysia’s number one youth and Chinese TV station and also helped build tonton.com.my to become Malaysia’s number one video portal with over 4.4 million registered members. Kim has regional experience in the setting up of TV5 in the Philippines. She has also spoken at various international conferences on TV content and digital matters in Asia and globally like The Content Asia Summit (2011), The Asian Broadcasting Union (2013) and MIPCube in Cannes (2013). She was also on the judging panel of the Asian Television Awards for two consecutive years. She was an active sportswoman, having won a gold, two silver and two bronze medals in rhythmic gymnastics at the 1991 and 1989 SEA Games, respectively.
Kam Lin is a rare species in her industry. Having spent 20 years at Maxis, she now sits next to the leaders of Maybank in her role at Group Data Scientist. She specialises in applied data science and geo-marketing or also known as location based targeted sales and business intelligence. In her early days, she performed orbital calculation to maintain both Measat-1 and Measat 2 in geostaionary orbit. She knows more than she will tell you. She believes that with data we can make anything happen, but only if we imagine the possibilities first.
Rafiq, became CEO of Media Prima Digital last year. He who holds a Bachelor of Science (First Class Honours) in Actuarial Science from Pennsylvania State University and has comprehensive experience in business development and strategic planning. His career in IT began with Maxis where he held positions in International Data Wholesale and Corporate Strategy. In 2011, Rafiq was part of the team which formed Groupon Malaysia, an e-commerce player based in the US connecting customers with local merchants in more than 28 countries including Malaysia. He was promoted to Country GM for Malaysia two years later. In 2015, Rafiq and a group of investors established KFit, a Malaysian start-up company that provides a mobile app for users to plan their wellness activities like gym membership, fitness studios and related activities. KFit today boasts operations in eight countries across Asia Pacific.
Derek Tan has taken on the role of partner at Entropia. He is the latest IPG Malaysia member to join the team following the exit of Ramakrishnan C.N. (Rama) and Prashant Kumar. He took on the role earlier this month. He last led the social media practice for IPG Mediabrands as executive director – Social Media, World Markets, Asia under the umbrella of Rally and Springcreek. He was responsible for the overall P&L responsibilities and social media direction for the agency and its clients in World Markets, Asia. His duties ranged from regional strategic direction and vision, operational setups, activations, strategy, analytics, and practice rollouts for IPG Mediabrands across offices in Indonesia, Singapore, Thailand, Philippines, Hong Kong, Korea and Taiwan.
Michael is the Lead Producer in Reelity TV (RTV), Malaysia which started operations in November 201. He has shaped RTV to be a digital creative agency with a special focus on video but not forsaking the thought process required for strategy & amplification. The move to start an endeavor like RTV by approaching Nuffnang Co-Founder Timothy Tiah was a purposeful one. Since then, RTV has produced up to 200+ online videos for a variety of brands ranging from Nescafe, Mamee, Citibank, Mah Sing, Air Asia, Farm Fresh and many more. Before taking on the mantle of Lead Producer in RTV, he has been in the Entertainment & Production scene since 2003 as an Actor & Producer in Theatre, TV and Film. He can be found online at www. michaelcsm.com.
Shiv is Marketing Director at Unilever Malaysia with oversight and P&L responsibilities for Foods & Refreshments (beverages & ice cream). With more than 14 years of FMCG experience, he has worked across the region including India, Indonesia and Singapore. Before Malaysia he was in Unilever Singapore as Marketing Operations Director for South East Asia & Australasia.
With over 15 years in the advertising industry, Nick has spent time across a diverse set of countries working across various industry categories. Always connected to the agency world. Previously as Managing Director of Starcom Malaysia, Nick gained extensive experience in how to drive change in an evolving landscape. In the past two years he has been with Google as Head of Agency relationships where he continues to build a the ecosystem and drive revenue.
Clare joined Sime Darby Berhad in 2012. Currently Chief Marketing & Sales Officer and head of customer experience for the Property Division, she is driving the company’s customer-centricity and digital transformation. Over the course of a diverse career, she has worked for some of the world’s most successful brands including The Coca-Cola Company in Europe and Asia, and FIFA. At World Sport Group (now Lagadere Sports), she was client lead on all accounts including Emirates, Samsung and Tencent, and prior to joining Sime Darby, ran a strategic marketing and communications consultancy, working with blue-chip clients across Asia in the finance, entertainment and luxury goods sectors. In her spare time, Clare actively promotes an equality agenda as an advisor on women’s rights and empowerment and as a global mentor for young women looking to enter and thrive in business.
We speak to Shiv Sahgal, Marketing Director of Unilever Malaysia, about disruption, shopper behavior, opportunities for Malaysian marketers, missing the bus and more…Read More >>
Chris Jaques, CEO of The Reputation Partnership, speaks to us about the realities of marketing today and examines the crisis of confidence in the industry. Plus what it means for the future of marketing….Read More >>
Terry is a marketing wonder in his own right. He is also the head coach providing direction and developing the Courts team. Terry led a phenomenal turnaround of its operations in Malaysia and entry into Indonesia."Self-help digital kiosks in-store, Click & Collect counters, QR codes, mobile apps, and free WiFi in-stores – these are some of the ways technology has...Read More >>