Young Spikes Integrated Competition

Teams have 48 hours to come up with a fully integrated campaign in response to a brief before
demonstrating how it can be launched and executed.

Teams of two must create an integrated campaign in response to a brief set by a charity or
non-profit organisation, whose name, objectives, strategies and target audience are kept secret
until the competition briefing session.

Want to get involved?

Competitors must be aged 30 years or under (born on or after 1 January 1989) and employed in the advertising or communications businesses, in a skill discipline relevant to their chosen competition. Please refer full rules and regulations here.

Deliverables

10 slide PowerPoint

A summary slide – visually summarize your campaign in 1 PDF Slide. This will be shown at the
awards show if you are to win.
A minimum of three media channels must be used within the campaign (1 social media platform is considered as 1 media channel)
At least 1 piece of supporting material must be included in the PDF document and teams must explain how the campaign will be launched and executed