In another great marketing stunt, Walker’s Crisps got the Spice Girls to star in a superfan-themed ad.
The advertisement was designed to coincide with the Spice World reunion tour the Spice Girls set out to reward their Best Ever Fan.
The entries rolled in by the hundreds and on June 2nd the girls went to congratulate the winner.
But sadly, the celebration quickly turned sour when the lucky winner was faced with the conundrum of choosing between his beloved Spice Girls and his bag of Best Ever Walkers Cheese and Onion.
“Because, when it comes to the crunch, it must be Walkers.”
MARKETING Magazine is not responsible for the content of external sites.
The Malaysian Marketing Conference & Festival 2024 at the Sime Darby Convention Centre is a TWO-day marketing event for all those in Marketing, Media, Advertising, PR, Digital, Data, and more….
The experience is on May 15 & 16, with Keynote Speakers, multiple tracks or Breakaway Sessions hosted by our booth partners who will show you the latest in the industry.
