Throwback #APPIESMalaysia – APPIES 2018 winners

Listen to this article

Presenting the winners of APPIES Malaysia 2018!
As the two-day festival of marketing excellence came to a close on 17 April, The APPIES Malaysia 2018 announced the winners from over forty four marketing campaigns. With a judging panel comprising of notable top marketers across the region, the inspiring showcase featured global brands.

Astro wins Gold for Nivea in the Consumer Services category and Best Presenter Kazman Kamal (centre).

MullenLowe wins Gold for Domino’s in the F&B category

GOLD WINNERS:

Campaign Title: Raya Around The World 2017
Brand: Malaysia Airlines
Agency: M&C Saatchi
Category: Consumer Services

Campaign Title: Nippon Paint Child Wellness
Brand: Nippon Paint
Agency: Entropia
Category: Consumer Services

Campaign Title: PruBSN Anugerah – Sentiasa Disisimu
Brand: PruBSN Anugerah
Agency: Mastermind Group & Dreamteam Studio
Category: Consumer Services

Campaign Title: Grab Drivers Acquisition
Brand: Grab Malaysia
Agency: Entropia
Category: Consumer Services

Campaign Title: Turn Nivea into a K-drama star!
Brand: Nivea
Agency: Astro
Category: Consumer Services

Campaign Title: Anchor Twist
Brand: Anchor Dairy
Agency: APD Group
Category: Food & Beverage

Campaign Title: International Wonda Coffee Day
Brand: Wonda Coffee
Agency: Dentsu LHS
Category: Food & Beverage

Campaign Title: Domino’s Cheese Tarik
Brand: Dommal Food Services
Agency: MullenLowe
Category: Food & Beverage

Campaign Title: Stay Strong
Brand: Wonda Coffee
Agency: Naga DDB Tribal
Category: Food & Beverage

Campaign Title: Made For The Bold
Brand: KFC
Agency: Naga DDB Tribal
Category: Food & Beverage

SILVER WINNERS:

Campaign Title: Celcom Lagenda 5 Sekawan Series
Brand: Celcom Axiata
Agency: M&C Saatchi
Category: Consumer Services

Campaign Title: From Stickers to Consumer Stickiness: How U Mobile Launched the Unlimited HERO Postpaid P78 Plan
Brand: U Mobile
Agency: IPG Mediabrands
Category: Consumer Services

Campaign Title: Boost It’s Raining Angpows
Brand: Boost E-Wallet
Agency: M&C Saatchi
Category: Consumer Services

Campaign Title: Proud Supporter of Dreams
Brand: Prudential Assurance Malaysia Berhad
Agency: Naga DDB
Category: Consumer Services

Campaign Title: Goodness Feeds Greatness
Brand: Fernleaf
Agency: BBDO Malaysia
Category: Food & Beverage

Campaign Title: Dairy Champ “Mestilah” Launch Campaign
Brand: Dairy Champ
Media Agency: Entropia
Creative Agency: Dentsu LHS
Category: Food & Beverage

APPIES Malaysia 2020 open for submission. Submit your submission now!

The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry. 

This is the only event where Live Presentations meets Live Judging. 

Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.

This year’s winners will receive Gold, Silver or Bronze trophies for 10 categories, and 7 special Best of Best categories (red trophies) that require no submissions!

Campaign entries must have run between June 2022 to May 2023

For more details visit https://appies.com.my/ or contact Vishnu