Nike’s ‘Dream Crazy’ wins Outdoor Grand Prix at Cannes

3 months ago

Nike’s ‘Dream Crazy’ campaign featuring Colin Kaepernick scored the top prize in Outdoor on the first day of the Cannes Lions International Festival of Creativity.

The Grand Prix-winning billboard from the campaign by Wieden & Kennedy Portland really hit the spot for the judges.

John Patroulis, the global CCO of Grey, led the Outdoor jury, and said the ad was the undisputed winner, with no other work coming close for the highest accolade.

The tweet that is now larger than life.

Patroulis said that the single billboard has to be simple, well-executed, had to take advantage of context, elevated the space and most importantly had to be perfect in the environment.

Paul Nagy, CCO at VMLY&R Australia and New Zealand was even more effusive with his praise.

“It made a statement to the world, that one image, they’ll be teaching ten years from now, not just in marketing books, but in history books, in my opinion, it’s the greatest Nike ad of all time,” he concluded.

Source: Ad Age

Just a shout out to everyone, Joe Najib is having his blockbuster presentation class again.

Simply head on over to
https://marketingmagazine.com.my/event/workshop-making-good-presentations-great/ for more information.

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CMO2019

Malaysian CMO Awards 2019 Open for nominations


Rewarding the Bold & the Brave

Held on the evening of the Conference, this award is to identify talent, transparency, tenacity and a take-charge attitude of deserving marketers. An eminent panel of industry leaders will decide on the winners. There are 30 categories at the Malaysian CMO Awards.

All entries across all 30 categories for the inaugural year is FREE. There is no reason why you should not nominate your pick for each category here.
The Deadline for nomination ends on 18th of October 2019

The 8th Malaysian CMO Conference & Awards


DATE:
15th November 2019

VENUE:
The Grand Ballroom, Sime Darby Convention Centre, KL.

For further details on the awards, visit:
Awards Nomination Page