MARKETING partners Outdoor Association to launch MC2 Awards OOH Series for humanity

February 1, 2019

The publishers of MARKETING magazine, have signed a Memorandum of Understanding (MoU) with the Outdoor Advertising Association of Malaysia (OAAM) to plan and launch a competition for Malaysia’s outdoor advertising industry this year.

This MoU will see MARKETING and OOAM working together to highlight the power of Out-of-Home (OOH) media amongst marketers, creative and digital agencies, and media specialists in Malaysia.

This non-profit project driven by MARKETING magazine in collaboration with OAAM will also  provide OOH media support to MERCY Malaysia’s humanitarian efforts.

President of MERCY Malaysia, Dato’ Dr Ahmad Faizal, who witnessed the signing said, “This is timely as we are also marking our 20th Anniversary this year. Malaysian media players has been consistently supportive of our work and it is great to see the outdoor advertising industry come together for a humanitarian cause.”

Henry Low, President of the Outdoor Advertising Association of Malaysia, announced, “As the industry evolves with the times, marketers recognise that the value of creative messaging is the game changer in their business. And with new innovative techonology platforms available, we welcome agencies to contribute their campaigns in the OOH space when they advertise with our members.”

MARKETING magazine’s Founder and Publisher Professor Harmandar Singh (Ham) shared, “We will use our MC2 Awards programme to drive this project and our next season will be about Out-Of-Home advertising. It will be free to enter.”

“While we discover great ideas and reward creative, media and marketing talent, the intention to do good is the main reason we are excited about this collaboration. So when Ham first approached us about this initiative, we were all excited about it,” added Henry.

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The APPIES Malaysia Marketing Awards 2019 open for submission!

APPIES is an annual festival of the best marketing ideas in Malaysia and Asia. Only outstanding campaigns that have unique marketing success stories will go on to ultimately win the APPIES Gold or Silver Medals.

Click here to find out more:
http://appies.com.my/

Click here to submit an entry:
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Click here to download entry kit pdf:
http://www.appies.com.my/pdf/APPIES19_EntryKit_V2.pdf

Entry Fee:
RM 1000 + 6% SST per campaign

Deadline for entry submission:
15th March 2019

The Appies Malaysia 2-days Festival:
25th & 26th April 2019 at Eastin Hotel, Petaling Jaya.

For assistance
call Amira/Ruby 03 7725 2588 or
email ruby@adoimagazine.com and amira@adoimagazine.com