Darlie incorporates the Malaysian flag into its logo
In conjunction with the National Day celebration, Darlie – a well-known household brand for many generations, takes on an unexpected, yet creative spin on its distinctive logo! Darlie believes that all Malaysians are united for the love of our country, now proudly wears its love for the country by incorporating an undulating Malaysian flag into its logo.
“We are taking this opportunity to showcase the fresher side of the brand in order to create a stronger brand presence and relevancy among Malaysians,” commented Melissa Wong, Marketing Director for Hawley and Hazel Marketing (M) Sdn. Bhd.
Darlie acknowledges that we may be different individuals, but this campaign will definitely bring a smile to every Malaysian’s face and bring us even closer together. Themed “Senyuman Kita Berbeza, Semangat Kita Sama”, this series of impactful digital advertisements is set to make its exclusive appearance at six prime locations around Klang Valley from 27th – 31st Aug 2018.
“Darlie is all about revealing your best self through a smile. This, in turn, will help you connect with others and bring positive impact around you. We hope this series of digital advertisements will spark interest and incite patriotism among Malaysians this National Day,” she added.
Darlie as one of the leading oral care brands in Malaysia aims to provide you beautiful, healthy teeth and a fresh mouth by offering quality and innovative products to meet your evolving needs. The brand believes a beautiful smile reveals your best self so that you can connect with others with confidence, whenever you are.