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In the month of open houses, let us open your mind
03 Jul
For many of you, today is the first day being back from the festive holiday….
In a blink of an eye Hari Raya and the first half of the year has whizzed by us, and before you know it Christmas would be around the corner and soon you would be ringing in the New Year.
Now before the 2nd half of the year passes by isn’t it the best time for YOU to take stock of your marketing activities.
Are you tapping into the right technologies, using the right methodologies and on the right platforms when running your marketing campaigns?
This Thursday and Friday (6th & 7th July) is the best day for you to get those answers from the 54 shortlisted entries which are in the running to pick up the coveted gold award at this year’s APPIES Malaysia.
Now in its second year running APPIES Malaysia is an annual 2-day Marketing Congress and Awards Festival showcasing, sharing and celebrating the country’s best marketing campaigns. Shortlisted entries will be judged by 30 leaders in the Marketing industry who will put the presenter’s knowledge to the test in a unique Live Presentation environment.
Some of this year’s leading judges include:
Alex Yoong – Senior Vice President, Marketing, Creador Amy Gan – Senior Marketing Manager, Etika Group of Companies Audrey Chong – Head of Marcom, DIGI Telecommunications Bharat Avalani – Chief Executive Officer, Connecting the Dots Chai Hui Fung – Regional Marketing Director, Nando’s Chickenland Malaysia Daniel Lim – Senior Marketing Manager, GCH Retail Dato’ Mohmed Razip Hasan – Senior Director of International Promotion Division, Tourism Malaysia Fairuz Majid – Group Head of Communications, AirAsia X Foong Ai Peng – Head of Media and Budget Management, Maxis Jean Ler – Chief Marketing Officer, Pizza Hut Malaysia Javed Jafri – Channel Communication Manager – Unilever (Malaysia, Singapore, Myanmar, Cambodia, Laos) John D. Chacko – President of International Advertising Association (IAA) Malaysia, VP IAA Asia and Member of the IAA World Board Karen Ong – Marketing Director, Fonterra Brands Malaysia Khoo Kar Khoon – Director, GigaGigs Lai Shu Wei – VP of Mass Marketing Operations, TM Berhad Lee Lim Meng – Marketing Director, L’Oréal Malaysia Lim Imun – General Manager of Marketing, MunchWorld Marketing Linda Hassan – Head of Marketing, Domino’s Malaysia & Singapore ….and more
Sign up today and learn from the best on:
Date: 6 & 7 July, 2017 Venue: Grand Ballroom, Eastin Hotel, Petaling Jaya. Time: 8.30am – 6.00pm To register, connect with Ruby on 0377262588, [email protected], or download the registration form here To find out more on the event click here or visit www.appies.com.my
31 SENIOR MARKETERS. 54 MARKETING CASE STUDIES. 2 DAYS LIKE AN MBA IN MARKETING!
APPIES Malaysia is an annual 2-day Marketing Congress and Awards Festival showcasing, sharing and celebrating the country’s best marketing campaigns. Shortlisted entries will be judged by 30 leaders in the Marketing industry who will put the presenter’s knowledge to the test in a unique Live Presentation environment.
Date: 6 & 7 July, 2017
Venue: Grand Ballroom, Eastin Hotel, Petaling Jaya.
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After 20 years of evolving technology, shifting market trends, and adapting to changing consumer behaviour, the media landscape has nearly reached saturation.
We’ve optimised to the fullest, providing advertisers with abundant choices across technology, platforms, data-driven marketing, CTV, OTT, DOOH, influencer marketing, retail, etc.
Media specialists have diversified, but with more options comes the challenge of maintaining income growth. The industry is expanding, but revenue isn’t keeping pace.
Now, we’re at a TURNING POINT: time to explore and harness new sustainable revenue streams. While GroupM forecasts a 7.8% global ad revenue growth in 2024, challenges like antitrust regulation, AI and copyright issues, and platform bans persist.
Collaboration is key: partnerships that thrive on synergy, shared values, and aligned goals are becoming increasingly essential.
Hence, the Malaysian Media Conference, in its 20th year, has assembled the partners and players under one roof on October 25 for a day of learning, sharing, and exploring.
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Now in its second year running APPIES Malaysia is an annual 2-day Marketing Congress and Awards Festival showcasing, sharing and celebrating the country’s best marketing campaigns. Shortlisted entries will be judged by 30 leaders in the Marketing industry who will put the presenter’s knowledge to the test in a unique Live Presentation environment.
