Edward Ong is on a quest to discover and create Malaysia’s best ideas. He is an award-winning Writer and Creative Director and can be found at IdeasAreBorderless.com Welcome drinks. Book the Cook menu. Buffet spreads on long haul flights. Upper decks which transformed into full-sized beds. Free headphones. KrisWorld. VOD KrisWorld with Nintendo. Inflight phone … Continue reading IDEAS: The Batey Ads/SIA story