Daily Fresh News

Carlsberg pitch won by LB!

(Marketingmagazine.com.my) – The Carlsberg business was up for pitch and JWT which won the account last Feb (Read previous article) decided not to participate.

JWT’s remit ends in April 2015 and the annual review was due.

A few agencies were said to be invited for the pitch and Leo Burnett regained the business. LB used to handle the Carlsberg business for many years prior to JWT.

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