Wonda celebrated its 10th anniversary with a comprehensive campaign that showcased its remarkable journey, celebrated its achievements, and reaffirmed its unwavering commitment to quality. This multifaceted celebration not only honored Wonda’s past accomplishments but connected with the consumers on the move, our core audience for RTD drinks. We engaged the 5 senses of consumers, creating a campaign that went beyond conventional visual-only or aural-only advertising. We captured attention on trains, in Grab and on the roads, to drive sales increase of 14% in convenience retail.
APPIES AWARDS NIGHT 2024 IS ON 16 AUGUST, BOOK SEATS/TABLES HERE:
The APPIES is an annual event that presents a rare opportunity for creative, media, digital and marketing agencies or brands to present their best campaigns to the industry.
This is the only event where Live Presentations meets Live Judging.
Similar to TED Talks, The APPIES is the chance for great presenters with outstanding work to show it off to some of the industry’s most important industry leaders.
This year’s winners will receive Gold, Silver or Bronze trophies for 21 categories, and 6 special Best of Best categories (red trophies) that require no submissions!
Campaign entries must have run between June 2024 to May 2025
