What will Paul Stewart talk about at APPIES Malaysia 2018?

April 4, 2018

“Cut out the waste! It’s time to go beyond the truths of half-marketing,” Paul Stewart

Paul is a thinker. Many have called him brilliant.
In the mid-1990s Paul was ANZ Bank’s Chief Economist and became renowned for speaking about the implications of the Asian Financial Crisis for New Zealand.
Paul Stewart (pic) joined the TMI International, a global consulting and training organisation operating in 35 countries. In 2005, he was appointed Global Practice Head for Brand Alignment and oversaw the organisation’s strategic repositioning in the following 3 years.
He co-authored a best-selling international book: Branded Customer Service – the New Competitive Edge (Berrett-Koehler, 2004), which has now been published in around 20 countries and 11 foreign languages.
He has worked with a range of leading international organisations including HSBC (Malaysia), HSBC Amanah, Superpartners (Aust), TMI International, ANZ Banking Group, Morrisons Supermarkets (UK), Land Securities (UK), Kaba (UK), Thomson Reuters (US), and many more.
And he will be at APPIES Malaysia 2018.
On 16 April, Paul will be speaking on how marketing and brand management is changing the new era. Paul stresses the critical importance of the customer experience in building real, sustainable value in brands. He will also be speaking on why your employees should be your number one audience.
“What’s the role of marketing in organisational transformation and innovation? It’s time to go beyond the half-truths of marketing,” said Paul.
Well, what are you waiting for?
APPIES Malaysia 2018 is in less than two weeks!

appies judges
Find out what your competitors are up to at APPIES Malaysia!
APPIES Malaysia is an annual 2-day Marketing Congress and Awards Festival showcasing, sharing and celebrating the country’s best marketing campaigns. Shortlisted entries will be judged by 30  leaders in the marketing industry who will put the presenters’ knowledge to the test in a unique Live Presentation environment.
Date: 16 & 17 April, 2018
Venue: Grand Ballroom, Eastin Hotel, Petaling Jaya.
Time: 8.30am – 6.00pm
To register, connect with Ruby on 037726 2588, ruby@adoimagazine.com
For more information of APPIES Malaysia 2018, download the PDF here!


The APPIES Malaysia Marketing Awards 2019 open for submission!

APPIES is an annual festival of the best marketing ideas in Malaysia and Asia. Only outstanding campaigns that have unique marketing success stories will go on to ultimately win the APPIES Gold or Silver Medals.

Click here to find out more:

Click here to submit an entry:

Click here to download entry kit pdf:

Entry Fee:
RM 1000 + 6% SST per campaignDeadline for entry submission:
31st March 2019

The Appies Malaysia 2-days Festival:
25th & 26th April 2019 at Eastin Hotel, Petaling Jaya.

For assistance
call Amira/Ruby 03 7725 2588 or
email ruby@adoimagazine.com and amira@adoimagazine.com