Best CNY 2018 TVCs
There were more than 100 CNY TVCs produced for the recent Chinese New Year season. We painfully whittled down the list to 24 for our shortlist. We then asked our readers to vote online for their favourite choices. These results are based on a survey by MARKETING magazine which had 405 respondents.
We weeded out those who voted for their own agencies’ work (nice try). And included the number of YouTube views for each winner, which may or may not correlate with our readers’ choices. winners of 2018.
Top Chinese New Year 2018 TVCs:
- TNB – The Coming Together
- Maxis – It’s Time to HuatAR
- Traveloka – Wander with wonder
- RHB – Perseverance
- AIA Malaysia – From the Heart, From the Start
- Digi – Journey to a reunion
- Air Asia – Pawsperous
- Petronas – A long way home
- CIMB: Gong Xi Nasi Lemak
- Hong Leong Bank: A Reunion of Treasures
- MDEC & Malaysian Airlines (joint position)
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2 DAYS LIKE AN MBA IN MARKETING!
APPIES Malaysia is an annual 2-day Marketing Congress and Awards Festival showcasing, sharing and celebrating the country’s best marketing campaigns. Shortlisted entries will be judged by 30 leaders in the marketing industry who will put the presenters’ knowledge to the test in a unique Live Presentation environment.
Date: 16 & 17 April, 2018
Venue: Grand Ballroom, Eastin Hotel, Petaling Jaya.
Time: 8.30am – 6.00pm
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