MDEC in powering digital Malaysia

June 3, 2016
MDEC CEO dato yasmin

MDEC CEO Dato Yasmin( – How does a ‘small-village girl from Pasir Mas’ grow up to drive digital transformation in Malaysia?

In her article titled, ‘Driving the digital economy transformation’, Dato’ Yasmin shares her journey going from global companies such as Microsoft and Dell to become the CEO of Malaysia Digital Economy Corporation.

Highlighting the key focuses of MDEC, Dato’ Yasmin shared more on the historical progression of Malaysia’s digital journey spinning off from the inception of Multimedia Super Corridor (MSC) in 1996. Anchored in Cyberjaya, she shared her pride in seeing how Cyberjaya had changed from a land filled with oil palm trees to housing regional offices for IBM, Experian and DHL.

She then hones into MDEC’s key achievements among which were:

• Attracting foreign direct investments

• To ensure that direct investments where followed through successfully. Quoting Scope for Standard Chartered Bank’s wholly owned subsidiary for example has over 4,000 local employees working under them with plans of furthering its investment to set a 24/7 “Collective Intelligence and Command Centre” here, for the banking group’s global operations

• Responsible for securing RM285bil worth of investments for the country

Those are just what’s on the tip of the iceberg of what MDEC has achieved, for a bigger picture on what’s up Dato’ Yasmin’s sleeve in taking Malaysia’s digital growth to greater heights read her full article here:



Join us at TGV Cinemas 1 Utama and gain creative, marketing and advertising insights from the industry’s finest. MARKETING is organizing a screening and creative forum that feature the best of Cannes Lions 2018.

Get inspired by how creativity is a force for business growth, positive change and the greater good of society. Take away key learnings from the winners and discover future trends you can use in your work. The MC2 Awards 2018 winners presentation will also be held at the same event, followed by drinks and a light dinner buffet.

  • Joe Pullos – Director, Spikes Asia festival
  • Ted Lim – Chief Creative Officer, Dentsu Asia-Pacific + Cannes Lions Jury President 2017
  • Gigi Lee – Chief Creative Officer, TBWA\KL (who is also part of the Cannes Lions Jury)
  • Rajay Singh – Founder, Directors Think Tank

Date: 28 January, 2019 (Monday)
Time: 4.30pm – 10.30pm
Venue: TGV Cinemas 1 Utama

For more information, call Ruby or Amira at 03-7726 2588. You can also email them at or Or better yet, book your seat now via online registration here.