ESPN STAR Sports, the official broadcaster of the London 2012 Olympic Games, has announced that its broadcast coverage on Astro will provide the biggest ever and most extensive coverage of the Olympic Games in Malaysia across 15 channels.
ESPN STAR Sports will deliver round-the-clock coverage on the London 2012 Games, this summer from 27 July to 12 Aug 2012, offering Malaysians unprecedented access with more than 3,600 hours of coverage across its channels. This includes 24-hour coverage on channels ESPN (Astro Ch 812), STAR Sports (Astro Ch 813), ESPN HD (Astro Ch 832), ESPNEWS (Astro Ch 818) during the Games, and for the first time ever, 10 dedicated high-definition ESPN STAR Sports channels covering the London 2012 Olympic Games with LIVE and first-run coverage and, also in addition showcasing key events in 3D for the very first time on ESPN STAR Sports’ 3D channel.
With a strong tradition of showcasing top-class sports on its networks, Asia’s biggest sports content provider will offer the most complete and comprehensive presentation of the Games, hosted by its studio presentation team in Singapore, as well as a team of reporters on-ground in London to deliver in-depth news updates, interviews and stories. ESPN STAR Sports will also feature programmes, such as the morning show ‘SportsCenter Espresso’ and ‘Update at 8’ in the evenings to bring the best highlights from the London 2012 Games.
Mr Manu Sawhney, Managing Director, ESPN STAR Sports, said, “We are very pleased to present the most comprehensive coverage of the London 2012 Olympic Games in partnership with Astro. With so many top Malaysian athletes seeking Olympic glory this year, we are looking forward to the London 2012 Games being a top favourite amongst local sports fans this summer. To further enhance fans’ experience, we have lined up over 680 hours of build-up and original programming and along with this our talents will be bringing the highlights of the games from London. It is a testament to our commitment to deliver the most interesting and compelling coverage of the London 2012 Olympic Games with our comprehensive programming and world-class presentation and fans can therefore look forward to the most entertaining and engaging presentation of the Games ever.”
“Not only will fans in Malaysia will have access to round the clock coverage on our core networks ESPN, STAR Sports, ESPN HD and ESPNEWS but they will also be able to see the widest coverage of the Olympic Games on 10 additional ESPN STAR Sports channels showcasing action from London 2012, and, in addition showcasing Olympic Games broadcast in 3D for the very first time in the region on ESPN 3D London 2012 Olympic Games channel.”
ESPN STAR Sports will line up extensive programming leading up to the Games with historical Olympic Games archive footage chronicling the last two decades, and a host of shows covering remarkable superhuman stories, inspirational tales and documentaries that will provide valuable insights to the Olympic Games. In the lead-up to the Games, ESPN STAR Sports taps on its sports coverage expertise to broadcast a special original series called Living the Dream, which provides an in-depth look at 24 of Asia’s top athletes from six countries, including Malaysia’s best: Azizul Hasni Awang, Josiah Ng, Lee Chong Wei, Fatehah Mustapa, Khairul Anuar Mohamad.