ESPN STAR Sports and Astro are bringing the first-ever 3D live telecast of the Barclays Premier League to sport fans across the nation.
The new initiative, supported by Maxis, MyEG and Panasonic, will showcase a calendar of matches in 3D for the 2010/2011 BPL season, starting with this Sunday’s (16th January) highly anticipated Merseyside derby match between Liverpool and Everton at 10.00pm on ESPN 3D, followed by the Tottenham Hotspur and Manchester United game at 12.00am on Astro SuperSport 3D. Astro B.yond customers with sports package and 3D TVs at home can tune in to Channel 830 to watch both LIVE 3D matches.
The Liverpool vs Everton match can also be enjoyed in HD on ESPN HD (Channel 832), in SD on ESPN (Channel 812), and LIVE video streaming on ESPN Player via www.astro.com.my/stadiumastro. Football fans using iPhone can watch the game LIVE anywhere by downloading Astro’s B.player application for free.
Henry Tan, Chief Operating Officer of Astro told ADOI, “Malaysians can experience the historic LIVE telecast of one of the biggest BPL match in 3D as well as HD. Astro is constantly innovating to provide our customers unparalleled viewing experience.”
Adam Zecha, Executive Vice President, Head of Sales, ESPN STAR Sports added, “It is our endeavour to continue to enhance fans’ viewing experience, and working along with our partners we are very pleased to add in one more dimension to our overall offering around the broadcast of BPL in Malaysia.”
The partnership between ESPN STAR Sports and Astro aims to showcase a top selection of LIVE 3D matches from this season’s Barclays Premier League in Malaysia. The initiative marks a major milestone in the Asian sports broadcasting industry as ESPN STAR Sports and Astro collaborate to bring the 3D broadcast of select BPL LIVE matches this season on Astro B.yond.