Located in Kuala Lumpur’s ‘Golden Triangle’ at 316, Jalan Tuanku Abdul Rahman, Tune Hotels.Com is the only ‘No Frills’ hotel chain in Asia to utilize “demand-based” pricing, similar to that of the leading low-cost carriers around the world. Customers who book ahead and pay online will be able to enjoy unprecedented low rates for their Tune rooms, which include 5-star KingKoil beds with 250 thread-count duvets and en-suite Power Showers.
Guests are also able to add on amenities like air-conditioning, fluffy towels, toiletries kits or even breakfast sets to suit their hotel accommodation needs. This add on facilities option allows guests to save more on amenities that they don’t require, an option provided by Tune Hotels.Com. Therefore, our guest actually pay for what they really need!
Dato Tony Fernandes, Founder of Tune Hotels.Com said “It was a natural decision for us to enter the ‘No Frills’ hotel business as it was the most obvious extension from the business model of AirAsia. If Everyone Can Fly AirAsia to all over South East Asia because of affordable prices, why shouldn’t they be able to stay all over South East Asia at the same affordable prices? With the entry of Tune Hotels.Com in the hotel industry, this has created a seamless ‘no frills’ travel experience for everyone.”.
Commenting on the hotel’s popularity since its soft launch on 27th April 2007, he added “This is a great time for Tune Hotels.Com especially with the growing popularity of the internet which has enabled us to put into place cost saving mechanisms that are shared with our customers. Since the launching of our website the traffic on the site has been so tremendous that we can safely say that we are the Web’s Favourite Hotel!
Mr Dennis Melka, Co-Founder and Director of Tune Hotels.com said “We have registered an average of 85% occupancy rate since our soft launch and for the past few days, we had registered a 100% occupancy rate. This has proven that travelers want a room that although is simple, delivers high quality fixtures such as the 5-star KingKoil beds, 250 thread count duvets and en-suite Power Showers. From as low as RM9.99, guests will receive a five star sleeping experience at a one star price. The Tune Hotels.Com ‘no frills’ concept is revolutionizing the hotel industry.”
Commenting on the company’s expansion plans, he added “We have numerous offers from global property investors to assist with the roll-out of Tune Hotels across Asia. We are truly excited about the roll-out plans and are following through on expansion plans to set up similar hotels in Penang, Sabah, Sarawak and Johor Bahru which will be launched by the end of 2007 and the first quarter of 2008.
Tune Hotels.Com’ commercial partners are partners KingKoil Corporation Sdn. Bhd. for bed and bedding accessories, Pensonic Holdings Bhd. for electrical products, Nippon Paint (M) Sdn. Bhd. for paint and paintworks, Johnson Suisse (Malaysia) Sdn. Bhd. for bathroom and sanitary fittings and CIMB Bank Berhad for the ATM, Bureau de Change services and Clicks internet room services.
The concept at Tune Hotels.Com Downtown KL is innovative where all 7 floors are taken up by strategic partners who advertise on the floors known as the Gallery Floors. Strategic partners who had taken up the advertising of the Gallery Floors are Cotra Enterprise Sdn Bhd, Orlando Corporation Sdn Bhd, Nestle Products Sdn Bhd, CIMB Bank Berhad, Nippon Paint (M) Sdn Bhd, Pensonic Holdings Bhd and KingKoil Corporation Sdn Bhd. Each of the 7 floors project a different ambient and colour coordination, making each stay at Tune Hotels.Com a lifestyle experience. These commercial and strategic partners are an integral part of making Tune Hotels.Com a reality.
Tune Hotels.Com is owned by Dato’ Kalimullah Hassan, Mr. Lim Kian Onn and Tune Ventures Sdn Bhd in which the shareholders are Dato’ Tony Fernandes, Dato’ Kamarudin Meranun and Mr Dennis Melka.