(Marketingmagazine.com.my) – At a time when authenticity is king and photos are the world’s language, nobody understands their combined power quite like photojournalists.
In this conversation, the award-winning photojournalist, author and subject of an upcoming Jennifer Lawrence film, Lynsey Addario, joins the award-winning South African conservation photojournalist Brent Stirton and Getty Images CEO Dawn Airey, to discuss how visual storytelling has advanced such critical issues as environmental protection and human rights.
Getty Images VP Reportage Aidan Sullivan will introduce this visually led, emotionally moving presentation, focusing on the importance of credibility, integrity and creativity – essential attributes not only for journalists, but also for marketers as they navigate a new world of brand storytelling and values-driven content.
View the live streaming of this Lions Live Session below:
For a full list of the talks and awards we will be streaming from the awards click here
WIN the Content Marketing game
For the sixth year running, we are bringing back the famous Best of Global Digital Marketing Conference to KL with a special focus on Content Marketing this year.
Featuring the best case studies
The Best of Global Digital Marketing conference has won popularity in more than 30 cities around the world from Singapore, Moscow, Jakarta, Istanbul to Amsterdam, Johannesburg, Prague, Shanghai, Seoul, etc.
Featuring leading award-winning campaigns covering brands from Sony, Buzzfeed, Dell, BBC, The New York Times, P&G and more.
Speakers with digital domain expertise:
• Hando Sinisalu, CEO at Best Marketing International
• Xaviera Ringeling, CEO at ContentChefs
• Mathias Ihle, Founder & CEO at Makai Europe
• Bikram VaskarGangopadhyay, CEO at ibs – Interface Business Solutions
Unique case-study based learning, as our team monitors over 200 digital marketing award shows across the globe and interviews the winners. Based on this extensive work, we produce in-depth case studies.
Each case study follows the same format:
Date: 19 July, 2015 (Tuesday)
Venue: Eastin Hotel, PJ
Time: 8.30am - 5.00pm
This event is HRDF-Claimable!